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Social Olympics

February 12, 2014, 10:41 am | by rachael azulay

I love the Olympics. I’m pretty sure everyone here in the office has the games streaming on their computer throughout the day. We update each other on medal standings, Canadian performances, and who fell in which event. Surprisingly (not really) we will watch the athletes that fall over and over again. The beautiful part of […]

Super Bowl 2014

February 6, 2014, 1:09 pm | by rachael azulay

The hype from the Super Bowl is dwindling. Slowly but surely we will move on from the excitement during the game and into normal life. But that half time performance…that was awesome and I still get excited to watch the video again and dance a little in my chair. Expect for the fact that The […]

Old Spice, New Commercial

January 28, 2014, 4:14 pm | by rachael azulay

We all know who Isaiah Mustafa is. If you don’t, then shame on you. How can you not know the Old Spice Guy? (See! Now you know him.) Old Spice revamped their branding and became hugely popular after the release of the commercial series “The Man Your Man Could Smell Like”. These one-take commercials blew […]

Can I Get a Light?

January 20, 2014, 3:00 pm | by rachael azulay

Let’s get back into the rhythm of things shall we fam-jam? It’s the new year and we’re looking forward to a year with new tools, technology and innovation. We also can’t wait to see what sort of new advertisements (both good and bad) will be released this year. So let’s begin with what is being […]

The Ghost of Creative’s Past

December 13, 2013, 3:53 pm | by rachael azulay

I thought I would go with a little Christmas title for the end of the year blog here at Goodfellow Creative. Nice, eh? It’s been one crazy year! March 1st, 2013 we made the move to our new office now located at 555 Legget Dr. Suite 121. You can easily find us with our bright […]

Making the Holidays PAWSible

December 3, 2013, 3:21 pm | by rachael azulay

We all know that the holidays are a time of giving. Many people donate to shelters and charities to help provide the homeless with a safe place to stay and a warm meal. But how many think to give to an animal shelter? There are hundreds of animals in the Ottawa area that don’t have […]

Sprott Love

November 13, 2013, 10:32 am | by rachael azulay

I had a pretty awesome opportunity to speak to a Carleton University class full of third and fourth year students. I took New Tools and Innovations a few years ago (seems like forever but it was probably only two years ago). Much has changed! Students now work with Hootsuite and follow Hootsuite University as their […]

Facebook Change…Again

November 8, 2013, 9:42 am | by rachael azulay

Like many of you, one of my morning routines is to check all my social media channels beginning with Facebook. It’s a problem, I know, but that’s how I wake up in the morning. Slowly and by getting a good look at what is going on in this world. Facebook being Facebook, notified me the […]

Unfinished Promotions

October 9, 2013, 2:04 pm | by rachael azulay

Recently we shared a video that promotes the new movie Carrie (the 2013 movie, not 1976). In the video we see an elaborate plan unfold that includes a guy on a wire, tables and chairs with wheels, and about a half dozen actors to set the scene in a local coffee shop. When standing, a […]

Steaming Whilst Streaming

September 26, 2013, 2:21 pm | by Andrew Johnson

On a scale from 9-10 how annoying do you find advertising? 9 being really annoyed and 10 being your head is on the verge of exploding. For most North Americans who are exposed to thousands of ads a day I would imagine they would probably say 9. Now, thanks to YouTube, more and more users […]

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